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Wevo Energy – redesign, development and ongoing maintenance of a WordPress website
On this project we redesigned and rebuilt Wevo Energy's homepage and inner pages, and as part of an ongoing partnership we continue to design and develop new features and launch new landing pages aimed at growth and lead generation. The focus is on a clear user experience, high performance, and integrations that connect the site to the company's marketing and sales channels.
Goals
⭐ Sharpen the product message and value proposition for business audiences.
⭐ Improve load times, accessibility and conversions.
⭐ Let the team run content and campaign pages independently.
What was done
💎 UX/UI redesign of the homepage and inner pages, including new information architecture and content structures.
💎 WordPress development with Elementor Pro, Custom Post Types and custom fields (ACF) for dynamic content management.
💎 API integrations with CRM and marketing automation systems (lead capture, field mapping, event forwarding).
💎 Custom JavaScript for interactions, validation and accurate tracking of conversion events.
💎 Technical and content SEO: friendly URL structure, metadata, schema, sitemap, 301 redirects and crawl error cleanup.
💎 Performance: image optimization, file compression, lazy loading and hardened caching/CDN.
💎 Accessibility: key WCAG 2.1 fixes (contrast, heading hierarchy, focus, ALT).
💎 A/B testing and measurement tools (GA4/Events) for continuous conversion rate improvement.
💎 Automated backups, staging environments and regular security updates for WP core and plugins.
Results
⭐ A clearer, more focused user experience throughout the funnel.
⭐ Better performance and SEO metrics, and a lower bounce rate on key pages.
⭐ A smooth flow of leads into the CRM and ongoing conversion optimization.
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